I was really wrong about AI generated memes on platforms like Youtube, Instagram, Tiktok.. The ones that were leaking out OpenAI’s Sora feed.
I think it’s important to reflect on opinions you had in the past, especially if you were so sure that it was correct. This is even more so the case with how the AI landscape is changing so rapidly.
It’s a great chance to look at your decision making process, where there are gaps or false deductions.
In the case of these short-form video memes, I thought they would lack the humour that real creators were able to capture. Instead, I find myself genuinely laughing at the creations I get sent by friends, fully knowing that they’re AI generated.
What I got wrong in my prediction was that of framing. I still hold that AI can’t see the nuance in the current zeitgeist. A property of humans that is critical to make a funny observation or commentary, obviously mixed as well with the innate understanding of what other humans would find funny about that commentary.
The thing that ends up being funny about memes, is not the production of the video, but the content. The content is, at least in the ones I’ve come across directed by a human still. I wonder if I’ll be able to detect when this changes.